North America · Soft / Airy

New York Loft Soft / Airy Wellness Painting Theme

New York Loft Soft pairs Gush Cooldown (XR001A) on the main walls with a Raffles Cement Gray limewash feature wall — a cool, medium-contrast urban grey scheme that feels raw, urban. It suits the living room or study, and works with concrete, steel, smoked glass. Its cool undertone stays crisp under 4000K–5000K light; very warm 2700K–3000K bulbs can make Cement Gray look greyer. New York loft style grew from artists' conversion of former industrial floors in districts such as SoHo during the 1960s and 1970s, when painters and sculptors occupied cast-iron-fronted warehouses for cheap, light studio space.

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New York Loft Soft / Airy living room — Gush Core/Care Cooldown (XR001A) walls with a Raffles Cement Gray limewash feature wall and New York Loft furnishings

Design visual © Pico X Health — licensed for viewing only. See image licence.

Quick answer

What colours are in the New York Loft Soft limewash theme?

The New York Loft Soft theme uses Gush Cooldown (XR001A) on the main walls and Raffles Cement Gray limewash on one feature wall. It is a cool urban grey scheme best for the living room or study, available in Singapore from $1,688 for Condo and HDB units below 1,000 sqft.

  • Main walls: Gush Cooldown (XR001A)
  • Feature wall: Raffles Cement Gray limewash
  • Best room: Living Room, Study
  • Mood: Raw, urban
  • Price: From $1,688 (Gush Core) · From $2,088 (Gush Care)

Package

From $1,688 with Gush Core or From $2,088 with Gush Care — full-unit painting plus this Raffles Cement Gray feature wall, for Condo & HDB units below 1,000 sqft. See what the 332-theme package includes.

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Design history

History and meaning

New York loft style grew from artists' conversion of former industrial floors in districts such as SoHo during the 1960s and 1970s, when painters and sculptors occupied cast-iron-fronted warehouses for cheap, light studio space. The 1971 artist-in-residence zoning laws legitimised living in lofts, and the raw concrete columns, large factory windows and open plans of those spaces became a desirable residential type. The aesthetic favours concrete, steel and smoked glass within an urban-grey palette, so a living room reads as raw and urban, where the industrial loft defines a spacious, honest room.

What it represents: It represents raw, urban character through a urban grey palette and the recognisable visual language of New York Loft.

Why it works here: Here, the smooth Gush walls and softly textured Raffles limewash give concrete, steel, smoked glass a coherent backdrop, making the theme practical for the home.

Colour selection

Gush Core/Care main walls

Cooldown (XR001A)

Raffles Lime Wash textured swatch

Cement Gray

  • Gush Core/Care main walls: Cooldown (XR001A) #d5d8d8
  • Raffles Lime Wash feature wall: Cement Gray textured official swatch reference
  • Contrast: Medium
  • Undertone: Cool
  • Best room: Living / study
  • Materials and furnishing cues: Concrete, steel, smoked glass
  • Official references: Gush Core Cooldown XR001A, Raffles R.LIMEWASH CEMENT GRAY (TOP PICKS)

Colour wellness

How it feels at home

Cooldown on the main walls keeps the New York Loft scheme lighter, airier and practical for living / study. Cement Gray as the Raffles R.LIMEWASH feature wall gives a subtle mineral layer that fits concrete, steel, smoked glass. The cool cast helps reduce visual heat and keeps daylight feeling clear, while the limewashed focal wall adds calm depth without visual clutter.

Colours under different light

From warm evening to clear daylight

3000K · Warm white

Warmer and softer; creams, reds and timber undertones become more noticeable.

4000K · Neutral white

The most balanced view of the pairing, with warm and cool notes held evenly.

5000K · Daylight white

Cooler and clearer; blue, green and mineral-grey notes read more distinctly.

These are lighting representations, not exact paint samples. Room direction, daylight and furnishings affect the final result, so compare a physical sample at home before approval.

Soft or Rich

How New York Loft Soft differs from its twin

New York Loft Soft uses Gush Cooldown with Raffles Cement Gray (medium contrast, raw, urban). Its Rich twin swaps to Gush Stellar with Raffles Dark Sky (high contrast, raw, urban). Pick Soft for a lighter, more open room, smaller HDB spaces or rooms with limited daylight; pick Rich if you want the wall to anchor the room.

See New York Loft Rich

Complete the look

Shop the New York Loft look in Singapore

Suggested pieces to complete the look — not the exact items in the image. Prices and stock set by each retailer. Price checked September 2026.

Veronica Concrete Round Coffee Table - Sand, Nagomi from HipVan

Coffee or side table

Veronica Concrete Round Coffee Table - Sand, Nagomi

HipVan · From S$299

View at HipVan

Minji Concrete Planter with Saucer - Medium from HipVan

Decor accent

Minji Concrete Planter with Saucer - Medium

HipVan · From S$69

View at HipVan

Furnishing options

Build the room around the wall.

  • Concrete: use this as a furnishing cue so the wall colour feels intentional with your sofa, rug, table and lighting.
  • steel: use this as a furnishing cue so the wall colour feels intentional with your sofa, rug, table and lighting.
  • smoked glass: use this as a furnishing cue so the wall colour feels intentional with your sofa, rug, table and lighting.

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Questions

New York Loft Soft limewash theme — FAQ

Which room suits the New York Loft Soft theme?

It is best for the living room or study. The medium contrast between Gush Cooldown and Raffles Cement Gray keeps the room calm and even, and pairs well with concrete, steel, smoked glass.

How is New York Loft Soft different from New York Loft Rich?

Soft uses Gush Cooldown with Raffles Cement Gray; Rich uses Gush Stellar with Raffles Dark Sky. Soft is lighter and airier; Rich is deeper and more anchored.

How much does the New York Loft Soft limewash theme cost in Singapore?

From $1,688 with Gush Core or from $2,088 with Gush Care, covering full-unit painting plus the Raffles Cement Gray limewash feature wall for Condo and HDB units below 1,000 sqft. The final price is confirmed on WhatsApp.

Related limewash colour combinations

Browse all 332 limewash colour combinations

About this limewash wall: Cement Gray